Episodes

Today we're diving deep into the world of podcast growth and unraveling the secrets behind creating a successful show. I'm tackling the podcast growth equation and providing valuable insights for all you aspiring podcasters out there. Whether you're...

In this week's episode of Your Podcast Consultant, I play a clip of Sting on the Tonight show with Jimmy Fallon.  Sting and The Police started out playing to a small audience, just like many of us. There were three people in the audience. ...

Are you a coach wondering if starting a podcast is worth the effort? Look no further! Podcasting offers an array of compelling reasons for coaches to take the plunge and hit the airwaves. From establishing thought leadership and expanding reach to...

Don't Be Afraid of the Truth: The Value of Outside Opinions for Podcast Improvement On this episode of Your Podcast Consultant, Dave Jackson offers sage advice for aspiring and established podcasters. He discusses the importance of prioritizing a good...

We've spoken about how ChatGPT can RUIN your integrity; well, it is stating that it is only going to get A LOT worse. This reminds me of the band Queen who made sure everyone who listened knew that what you were hearing was from a guitar, a piano,...

Many people think transcriptions are only for making it easy for the hearing impaired to consume your content (and that is ONE way you can use transcripts), but there are other ways to use transcriptions. Topics Covered • The use of robots in...

In this episode, Dave Jackson, the podcast consultant, draws a parallel between learning how to drive a car and starting a podcast. He observes that some aspiring podcasters struggle to figure out what to talk about and advises them not to worry about...

As someone who has been helping people understand technology for over 20 years, I'm here to say words matter. Today I help you understand two confusing terms floating around the podcasting space so you can stop confusing your audience.  Show...

Podcasting is an exciting way to share your ideas and passions with the world. But if you’re looking to monetize your podcast, then you need to have an audience. Unfortunately, many aspiring podcasters think that just by podcasting for a certain...

This is one of the most frequently asked questions about podcasting. I hear things like: But I'm a small show My podcast doesn't make any money I'm only playing (X amount of time) I bought the CD The reality is, it doesn't matter. You need...

Audio Over Video .When it comes to promoting your podcast, it is important to consider which medium you should use: audio or video. While video may seem more attractive, due to its visual appeal, audio is actually the more effective way to promote...

In this podcast, Dave Jackson shares his thoughts on Chat GDP and AI, discussing how while the technology can do impressive things, it is still not ready to replace humans entirely. He talks about the difficulty of the AI to capture an individual’s personality and how VCRs, CDs, and other technolog…

In this podcast, Dave Jackson talks about how he was able to save himself over one thousand dollars by setting logical criteria while making purchasing decisions regarding podcasting equipment. He also shares his experiences with YouTube product reviews and how some of these reviews can be misleadi…

The negatives voices in your head tell you, "Nobody will listen to you" or "You're going to sound stupid." Well I'm here to tell you "Imposter Syndrome" is common. Seventy percent of people feel this way. Today I'm going to share a few A-list...

We mentioned in the last episode that advertising rates don't work for more podcasters trying to make a living with podcasting. Today we are looking at advertising from a different angle. That angle is to make an ad to run on other podcasts. After all...

Currently, the price for 1000 downloads of your podcast is $25. That is .025 cents per download. That means if you have 200 downloads per episode, you would make $5 per episode.  Less than 10% of podcasters get a "big sponsor" because the...

There are millions of apps in the different Apple and Google stores. Most people know how to download and install one. With this in mind, should you have someone create an app for your podcast? As always, it depends with podcasting. If your audience...

If there is a  problem with the sound of your podcast, the way you troubleshoot it is by isolating each part of your signal chain (the path your voice takes from the microphone to the cable to the interface to the recorder, etc.  I recently...

Audience engagement is critical for the success of any podcast. It's important to know who your audience is and what they want to hear. By understanding your audience, you can create content that resonates with them and keeps them coming back for...

I saw on Facebook that someone who has been podcasting for a while and has their guests sign a release form was contacted by a former guest who asked them to remove their interview.  They were going to school for psychology and they didn't want...

I was on a show this week, and first let me say that my ego was not bruised, and I wasn't upset. However, I was worried that the host of the podcast that was interviewing me was throwing away his credibility.  When interviewing someone, be sure...

I'm back from speaking at Podcast Movement in Dallas. I shared a presentation, and here are some of the main points. 1. Never let anyone get between you and your podcast, web host, media host, etc. If you're "Podcast Manager" set up your hosting with...

In a way it doesn't matter WHY you were away, but you started a podcast and were consistent in your schedule, until you weren't.  Life happened and what was supposed to be a few days turned into a few weeks, maybe months, or even years.  Now...

I have advice that I tell my clients: Record a few test episodes so you can see how long it will take to create an episode - then pick your schedule. Get some feedback from someone you are not related to, or didn't grow up with. You need constructive...