How Long Does it Take to Grow Your Podcast Audience?

I can handle this topic a couple of different ways. I could tell you what you want to hear and say you can grow your audience in about six weeks (and a lot of you would take out your credit card). You might go to www.podcastconsultant.com/scehdule,  and say, "Let's do one of those sessions you're always talking about helping me start my podcast, I'm ready to go."

Did I Say Six Weeks? I Meant THREE YEARS

The podcasters I interviewed for my book coming out this year took three years to be able to "quit their day job." 

Nobody wants to hear that. You would rather pay someone $7000 to have them say "Just follow your passion and the money will follow" and then sell you all sorts of equipment you don't need (but they earn commission on). 

A New Year With the Same Question

I have people contacting me asking "What is the best topic to do a podcast about that will have me making money quickly." It takes time. Think of actors, athletes, musicians. Just because I pick up a guitar doesn't entitle me to make money quickly because Garth Brooks does. It takes time, dedication, luck, and talent. 

Two Things Every Podcast Has When They Start

I could tell you I will make you a millionaire, but I have no control over that. I can point you in the direction and tell you best practices, but to say "I can make you a millionaire in six months" is just not true. As a podcaster you start with the same two things that every other podcaster starts with:

No listeners

Integrity

It's up to you grow your show and keep your integrity. Without it you'll never sell a product. 

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