Podcast Planning

Take the Word PODCAST Out of Your Name

Why do you have the word podcast in your podcast name? We don’t put book, movie, magazine, in the names of those items and it’s only hurting your search results.

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Podcast Launch Strategies

In the past, musicians would have a CD release party. They would not pick the date for the party until they had the CD in their hands. So many things could go wrong, and you need to do the same. Don’t pick your “launch” date until your podcast is available to the public. If you’re…

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Why Ex-DJ’s Should Start a Podcast

Today I play a portion of a conversation I had with Erik K Johnson who is the Podcast Talent Coach, as well as a co-host with me on the Podcast Review Show. I asked Erik (who is a program director for iHear) verifies my idea on Radio Personalities/DJs creating podcasts to boost their own audience…

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Creating 10 Magic Words

In Monday’s School of Podcasting, I have Eric Nuzum who is the author of Make Noise A Creators Guide to Podcasting and Great Audio Storytelling. One of the exercises is pretty hard: Here it is: Describe your idea in no more than ten words, and do so in a way that describes nothing else in…

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Your Podcast Description – Who and What

Your target audience is in front of a screen. How can you describe your show in a way that gets them to click and subscribe to your podcast?

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A Free Strategy to Help You Get a Clear Picture Of Your Podcast Audience

If you’re having a hard time picturing the targe audience this is a free strategy that can help you get a crystal clear picture of your audience and you can write their back story and always consult them when it comes time to decide what topics to cover for your show.

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Why You NEED to Know Your Audience

If you don’t know your audience, you don’t know what to say, or how to say it, how are you going to connect with your audience? Today I have an extreme situation that really points this out but will help us understand how this ties into a podcast.

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I Want To Start Multiple Podcasts

Podcasts are a lot like children. They take up a lot of time. They’re kind of expensive and you learn a lot of insights by having one. There are times when I run across people who want to launch six podcasts starting next month. In my head (because I’m polite) I say,  “No you don’t.”…

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Putting Your Podcast on Hiatus

Your life is in chaos. Something has to go, and in this case, it is your podcast. How do you take a break without losing your audience?

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Should I Take a Holiday Break with My Podcast?

The holidays are coming up. Should you take a break from your podcast? Are people going to be too busy to listen?

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